Delivery available in Casablanca, Rabat regions.

Become a franchisee
Being a Pralinor franchisee is, above all, about realizing the dream of evolving in a universe that is both refined and gourmet. It’s the desire to have your own store, to share your passion for chocolate, and to introduce a world of sweetness to your customers.



Description of
the Pralinor franchise
- Product Exclusivity
The Pralinor franchise exclusively concerns the sale of Pralinor products. All production remains exclusive to the parent company, which provides finished products to the franchise.
- Store Identity
Pralinor parent company assists you in setting up your store, to respect the brand identity according to an established graphic charter. The store setup will be the responsibility of the project owner. The franchise will then commit to fully respecting this identity to share the Pralinor culture throughout its activity.
- Supply & Support
Pralinor parent company remains the exclusive supplier of the complete range of products to the franchise according to its needs, and also provides packaging and assistance in setting up the point of sale.
- Permanent Support
Our teams are committed to being present to support you in the different phases of your project and throughout your activity: advice, training.
- Marketing
PRALINOR promotes brand awareness through multiple actions and marketing campaigns throughout the year, highlighting the network of points of sale, which will benefit your business.



13 Franchises
The number of franchises to date
40m²
Minimum surface area for a point of sale (excluding storage)
25 Tons
25 Tons of artisanal chocolate produced and sold annually
41 years
Forty years of experience in artisanal chocolate making.
What we ask from you beforehand

Local Market Study
Have conducted a local market study to ensure the viability of the project and the appeal in the area of implementation, with a sufficient target clientele present.

Well-located Premises
Have well-located premises of the correct size. A minimum size of 50 m², including storage and sanitary space.

Reasonable Rent
Ensure that the rent remains reasonable and is not likely to weigh too heavily on your expenses.

Business Registration
Have registered a company whose sector of activity includes the sale of products, with a copy of the RC as proof.

Sufficient Funds
Have sufficient funds covering the initial investment as well as enough working capital for the first six months of operation (between 600 and 900k dirhams).