Become a franchisee
Becoming a Pralinor franchisee is, above all, realizing the dream of evolving within a refined and gourmet universe. It is the desire to own your own store, to share your passion for chocolate, and to introduce your customers to a world of exquisite delights.
So, if you dream of opening your own chocolate boutique,
Description of
the Pralinor franchise
- Product Exclusivity
The Pralinor franchise exclusively concerns the sale of Pralinor products. All production remains the sole domain of the parent company, which supplies the finished products to the franchise.
- Boutique Identity
Pralinor's parent company assists you in the layout of your boutique, ensuring adherence to the brand's established graphic charter. The boutique's interior design will be the responsibility of the project owner. The franchise will then commit to fully respecting this identity to share the Pralinor culture throughout its operations.
- Supply & Support
Pralinor's parent company remains the exclusive supplier of the complete range of products to the franchise, tailored to its needs, and also provides packaging and assistance with the point-of-sale setup.
- Ongoing Support
Our teams are committed to being present to guide you through the various phases of your project and throughout your operations: advice, training.
- Marketing
Pralinor actively promotes brand awareness through numerous marketing actions and campaigns throughout the year, highlighting the network of sales points, which will ultimately benefit your business.
13 Franchises
Number of franchises to date
40m²
Minimum surface area for a point of sale (excluding storage)
25 Tonnes
25 Tonnes of artisan chocolate produced and sold annually
41 years
Forty-one years of expertise in artisan chocolate making.
Our preliminary requirements
Local Market Study
Completion of a local market study to ensure the project’s viability and attractiveness within the chosen location, with a sufficient target clientele present.
Well-located Premises
Secure a well-located premises of suitable size. A minimum size of 50 m², including storage and a sanitary area.
Reasonable Rent
Ensure that the rent remains reasonable and does not unduly burden your operational costs.
Business Registration
Register a company whose business sector includes product sales, supported by a copy of the Trade Register.
Sufficient Capital
Possess sufficient capital to cover the initial investment as well as adequate working capital for the first six months of operation (between 600k and 900k dhs).